Gordon Law
Career Snapshot:

Swimming Duck – President & Owner

Slingshot – Partner

Hadeler Sullivan & Law – Partner

Keller Crescent Company, Bozell – Senior Executive

Moroch, Grey, Backer & Spielvogel – Account and Strategy Leadership

Specialties:
  • Agency leadership and management
  • Brand, media, and marketing strategy
  • Integrated marketing and brand strategy

Gordon Law is an accomplished marketing and advertising executive with extensive experience in agency leadership, brand strategy, and business development. Gordon has built and led agencies recognized for strategic excellence, financial discipline, and client success.

Throughout his career, Gordon has served as an equity partner and senior leader at multiple agencies, giving him a comprehensive understanding of the financial, operational, and people aspects of the business. He is widely regarded for his ability to guide clients through transformative growth—whether turning around a struggling brand or building a new market presence.

Gordon began his career after earning a degree in Advertising and Public Relations from Oklahoma State University, working with leading national firms including Moroch, Grey, Backer & Spielvogel, and Bozell. He later held ownership or senior leadership positions at Keller Crescent Company, Hadeler Sullivan & Law, Slingshot, and, most recently, as President of Swimming Duck.

Over the course of his career, Gordon has led work across nearly every industry—automotive, education, financial services, food and beverage, home services, restaurant, technology, telecom, and travel and tourism. He has also contributed his leadership beyond the agency world, serving as president of organizations including the Dallas Advertising League, the U.S. Olympic Committee/Southwest Region, the Dallas All Sports Association, and several educational and community boards.

Since 2011, Gordon has shared his industry expertise with the next generation of professionals as an adjunct instructor inthe Temerlin Advertising Institute at Southern Methodist University (SMU), and in 2019 was appointed Visiting Professor of Practice.